Zen of Coffee

We should write a book about coffee. Seriously. Sitting in this office, listening to all this self-help crap there is a huge market for it, and if we make it both fun and insightful, we can sell it to conscious one and make a million dollars each.

I've been drinking a lot recently and thinking about Jon's statement that "no cup is ever the same" and "each cup is an experience". I'm sure there are lessons to be learned from coffee itself, the act of drinking coffee, the social, spiritual and mental makup of coffee drinkers. Even Enron and his hatred for coffee (steeped dirt) can fit in to the Zen of coffee.

I'm not talking a huge coffee table book, but something small. If bestsellers can be called Zen and the Art of Motorcycle Maintenance, and The Zen of Pooh, there can be The Zen of Coffee... unless its been done, Rudy? Check it out.